B2B Community Builder Show (formerly Chief Executive Connector)
Nothing decreases the cost of acquisition and lifetime value of clients like word of mouth (WOM), and the ultimate word of mouth flywheel is a community designed around your clients and prospects.
BUT where do you find the playbook that makes that happen?
That is why this podcast exists- to give you the toolset you need to run your business effectively, while building your community of superconsumers.
Topics include category design, evangelism, content strategy, and other modernized concepts for business development that create digital word of mouth.
B2B Community Builder Show (formerly Chief Executive Connector)
BEHIND THE SCENES: How To Build Community Off A Podcast w/ Pablo Gonzalez
I recently had the honor to speak at the Community Led Growth Summit about building a community off a podcast. This isn't that presentation.
This is the behind the scenes onboarding call with Charlotte Lesage from Melting Spot who where she got to truly understand what we do and how we do it.
This show covers:
1. The Big Audience Lie: how I realized small audiences can out-punch big ones when it comes to influence
2. How To Build Your Own Business Based On Your Passion: the unconventional, uncompromising path it takes to do it
3. The Counterintuitive Strategy To Build Community: this is the formula for building community while building an audience, not after
There's much more here. You're going to love it.
Connect with ME!
Join us LIVE on the show: https://tinyurl.com/b2bcb2023
Online at:
LinkedIn or Instagram.