B2B Community Builder Show (formerly Chief Executive Connector)

Ep 192 | (Special Keynote) From 0 To Community In 4 Weeks: A Strategy That Even Your CFO Will Love

September 26, 2022 Pablo Gonzalez Season 5 Episode 192
B2B Community Builder Show (formerly Chief Executive Connector)
Ep 192 | (Special Keynote) From 0 To Community In 4 Weeks: A Strategy That Even Your CFO Will Love
Show Notes

In 2020, we launched a community as a service to our client that led to $40M in revenue in year 1, and it has only gotten better since.

But we were lucky to have a C-Suite that was willing to endure a 6 month period where it wasn't clear the community would yield business results.

So we took a closer look at what really made it work to see if there was anything we could do to speed up the positive feedback loop.

That's when we realized most of the value originated from 25 super-members, and it completely changed the way we approach a community launch.

 We realized that:

IF we can sprint to activate a nucleus of 15-25 members,

THEN the positive outcomes of community will produce business results faster,

SO your C-suite can't say "no"!

By the end of 2021, we figured out how... and to top it all off, it pays for itself on the front end!

It is simple strategy of creating a cohort based online class to bring your tribe on a journey together, unite them, and then continue to nurture them/add value by making them the heroes of the community.

In this session, you'll learn:

- what we did to launch the year 1 $40M community (this was just direct attribution!)
- how to incorporate an online cohort to accelerate the results of your community (and have the launch pay for itself!)
- what are the next steps once the 4 weeks are over and it's time to make sure you keep engagement up in your community (everyone's biggest issue!)

Time make community available to everyone!

SIGN UP FOR THE NEXT COHORT THAT WILL TEACH YOU HOW TO DO THIS YOURSELF AT https://bethestage.live/bootcamp/

Use Coupon Code: B2BCB as the coupon code (good through) 10/01


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